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Because FreightWaves was the founding sponsor of BiTA Standards and runs the BiTA Community Forum, it has a seat on the BiTA Standards Board of Directors. Croke serves as FreightWaves’ member on the Board. He is active in standards development at BiTA and represents the Alliance at meetings and speaking engagements. Prior to joining FreightWaves, Croke was Vice President of Data Products at Spireon, where he led the development of high-frequency telematics data products. Croke was one of the founders of FleetRisk Advisors (which became Omnitracs Analytics) and has 35 years of experience in data analytics, transportation, supply chain management, data mining and insurance risk management.
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